Mobile devices are now the primary way people access the internet. If your website isn’t mobile-friendly, you’re missing out on a significant portion of your potential audience. Here are five essential hacks to make your website mobile-friendly: 1. Adapt Your Design: 2. Optimise Your Images: 3. Prioritise Mobile-First Indexing: 4. Fast Loading Speed: 5. Easy-to-Read
You have a website. You have written the content and maybe even have some good corporate photography you are happy with – the hard part is over. When it comes time to redesign your website, the process should be faster and less expensive. Nevertheless, it is not a decision to take lightly, so when is
Have you ever been drawn into a shop by a cool window display? Or have you ever avoided going into a store because the shop window is too intimidating (cough Hollister…cough)? This is first impressions in action, and it applies as much to online business as it does to physical stores; and not just ecommerce
We know that SEO is not a service everyone can afford, so we provide as much help and support as we can to the microbusinesses we work with to help them to get where they want to be in the search engines. One of the first steps in creating a successful SEO strategy is the
Landing pages are web pages, but they aren’t website pages…clear as mud? Unlike other pages on your website they are created specifically to generate conversions and act as a ‘landing zone’ for people clicking through from a particular campaign. Usually they don’t have your main menu and other things to distract visitors, and are instead
Back in 2007, SEO was Kuka’s main service. Yes, we built a lot of websites, and wrote a lot of copy, but other agencies outsourced their Search Engine Optimisation to us. We were that good, but back then it was so easy! Put it this way, we once had first position in the UK for
We started offering SEO (Search Engine Optimisation) as a service over a decade ago, and it is still a fundamental practice for digital marketing. SEO is made up of a variety of activities, all with the aim of improving a website’s online visibility and search engine rankings. One of the cornerstones of SEO is link
How many people view your website every day? How long do they spend, and did they view more than one page? These are just a couple of questions that are asked when gauging how well your website performs. To answer these questions, we turn to Google Analytics or Universal Analytics (UA). This system allows the
Clients don’t come into your offices like they used to; physical store fronts don’t get the footfall that they used to; so websites have to work harder than they used to. Now we are being tasked with giving people the ‘in person’ experience when they are sitting at home, but how on earth do you
Google is rolling out an impressive change that takes away adverts from the right side of PC search listings and now, positions ads both at the very top and the bottom part of the page. Simultaneously, Google says it may display extra ads (about four), just above the search results for what it termed “highly
2016 is the year for you to take your marketing efforts online – if you have not done so already! Whatever your industry, the majority of your customers use the internet, so the scope a digital marketing campaign can give your company is incredible. Below are the main reasons we believe you should take your
The PPC Showdown. So almost everyone knows about Google’s advertising platform; Google AdWords, but how many people know about Microsoft Bing’s PPC platform? Probably most people who have explored AdWords are aware of Bing Ads, but very few people actually use it, preferring to go for Google’s option. At Kuka Studios we specialise in pay-per-click
We deliver all the digital marketing services you need, without outsourcing. For over a decade we have been designing and developing original, award-winning websites and marketing campaigns for companies across Europe.
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