Category: content marketing

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content marketing
Kuka Studios

5 Tips for Email Marketing for Microbusinesses

I’ve said it before and I’ll scream it until I’m hoarse…your data is the only customer information you own. If social media goes away tomorrow, your email list is still there – full of engaged people who have requested to hear more about you, so for the love of Thor, please make use of it.

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branding
Kuka Studios

ARJ Building Warrants Launch

Lifting Blue Sky Elevation Design to New Heights: A Website Launch Success Story! We’re thrilled to announce the successful launch of the brand-new Blue Sky Elevation Design website! This project was a comprehensive undertaking for ARJ Building’s subsidiary, and we’re incredibly proud of the results. It all started with ARJ Building seeking our expertise at

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content marketing
Kuka Studios

What is Hero Content & How Do You Use it?

Not all content is created equal.  There are some pieces that engage your audience and drive results, and these are known as hero content. Hero content is the centrepiece of your content strategy.  It’s that one big, impactful piece that grabs attention and makes a lasting impression.  It could be a television ad, an experiential

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branding
Kuka Studios

How to Build Brand Loyalty in our Digital Life

Today, customers are bombarded with choices everywhere they go – online and offline. In 2024, brand loyalty is a precious commodity but with so much competition, how do you make your small business stand out and keep customers coming back for more? Here are a few tips to help you cultivate a community of raving

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branding
Kuka Studios

Why Do You Hate Content Marketing?

Content marketing is a staple strategy for businesses who want to establish their brand, engage with their audience, and drive conversions. We all know that, but it doesn’t stop us dreading it or even hating it. Whether it’s due to misconceptions, frustrations, or simply feeling overwhelmed, let’s take a look at the reasons why you

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content marketing
Kuka Studios

How to Run a Holiday Marketing Campaign

Right, it’s November – I’m allowed to mention Christmas.  With the season underway it’s a great time for businesses in all industries and of all sizes to boost sales.  Taking a bit of time to plan even a small holiday marketing campaign can make a big difference to small businesses, so here are some ideas

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content marketing
Kathleen

Is Influencer Marketing Still a Thing?

All our decisions have been influenced in some way – maybe by friends and family, maybe by adverts, and maybe by those people who make a career out of influencing your decisions. “Influencer” Is a career choice now, and is a strange land where the bigger the name does not mean the bigger the return.

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content marketing
Kathleen

Importance of Video in Marketing your Business

It’s pretty hard to get through a day without watching a video in some shape or form – billions of videos are viewed daily, and I don’t mean the ones that we had to rewind (warning: getting that joke may reveal your age). Technology today has given us devices that fit in the palm of

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content marketing
Kuka Studios

How Do I Make My Content Engaging?

Creating content isn’t easy.  In fact it is a huge amount of work for most businesses – so how do you know if it’s worth all of the effort?  How do you know if your content is engaging?  What signals should you be looking for? How do you measure engagement? In real life, if you

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advertising
Kuka Studios

Content Marketing – What, When, Why and How

Content marketing is a strategy that was once limited to large organisations, more and more small to medium businesses are developing and initiating their own content strategies and seeing fantastic results. But what is content marketing? When should it be used? Why should it be used? How should it be used? What is Content Marketing?

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content marketing
Kuka Studios

Content Marketing – 6 steps to get you started

At Kuka Studios, our goal is to help people through the murky waters of the digital world without pretending it’s ‘black magic’ and without charging them more than the service is worth. In fact, we’d love nothing more than to hold your hands and lead you through setting up all the online marketing your business

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content marketing
Kuka Studios

Content Marketing – Our dirty little secret

We teach courses in Content Marketing, we do it for customers every day – and occasionally we even get the time to do it for ourselves. We’ve been blogging since before it was cool, MySpacing and Beboing before Zuckerberg dreamed up Facebook. All this experience, research and training has led us to draw one, ultimate

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