Kuka Studios

A few customers have asked me over the last couple of days about Google Buzz, so I thought I’d do a short post to hopefully answer a few of your questions.

Buzz is a new Social Networking App from Google. The system is built into Gmail, the idea being that you can start conversations with your existing friends rather than having to start from scratch like you do when joining other platforms. You are automatically set up to ‘follow’ the people you email and chat to the most, so you don’t even need to ask them to be your friends. The system allows you to share photos, videos and links either publically or privately, and you can even have pre-defined groups - to make sure you don’t share something aimed at your family with your workmates for example. Buzz will later be rolled out to business and schools which are already using Google Apps, with added features for sharing within organisations.

So what makes it different from the other millions of social apps? Well, Google Buzz for mobile allows you to automatically add your current location as context to your posts - a nice crossover with the other Google products. Also, Google have worked with Flickr and Twitter inorder to integrate their features into Buzz in an aim to make it a sort of social platform rather than a stand alone system.

Views have been mixed so far, so let us know what you think of Google Buzz.