TechCrunch have published an article this week which states:
For many sites on the Web, social traffic coming through Facebook, Twitter, and MySpace is beginning to rival, and in some cases overtake, search traffic as the single biggest source of traffic
While this may strike fear into the hearts of SEO experts, it’s something they have to [...]
A few customers have asked me over the last couple of days about Google Buzz, so I thought I’d do a short post to hopefully answer a few of your questions.
Buzz is a new Social Networking App from Google. The system is built into Gmail, the idea being that you can start conversations with [...]
Google’s Social Search bases a user’s search engine results page (SERP) on information in their Google account. Information is taken from any services you have on your Google profile (e.g. Twitter connections), your contacts, and more. The social results will always be marked as “results from your social circle”, so there will be [...]
In August Google revealed the “next-generation architecture for Google’s web search” which the world’s been calling ‘Caffeine’. So they didn’t disrupt businesses over the holidays, Google did not plan on rolling out the new system until the end of this month, but with no official word yet, bloggers can only speculate as to whether [...]
Once again the Kuka Studios team will be dressing up like bedraggled Santas and running through the streets of Glasgow for charity on a freezing cold December morning! That’s right, it’s almost time for the Santa Dash 2009.
Thanks to all who supported us last year. The Marina Dalglish Appeal and The Prince & [...]
What is an SEO copywriter?
An SEO copywriter should be a blend between an SEO specialist and copywriter. This means that that they should have all the technical know-how of what search engines look for when ranking a page, but also should have a gift for writing compelling copy and content for your audience.
Why is [...]
Although this post deals primarily with Google Adwords the principle is the same for all PPC advertising whether it be Yahoo or even Facebook. We will address a few topics such as: why is good Adwords copy so important? What makes good ad copy? How this will affect your overall performance? [...]
So what is meant by quality score?
According to Google:
The AdWords system calculates a ‘Quality Score’ for each of your keywords. It looks at a variety of factors to measure how relevant your keyword is to your ad text and to a user’s search query. A keyword’s Quality Score updates frequently and is closely related to [...]
Whether you view it as a good or bad thing, in the 21st century, corporate emails and webites have as many laws governing them as any other section of business and if you have an online presence you need to be aware of them. Here are a few we think are important:
1 - All [...]
Here are our top 5 tips for making a user-friendly website:
1. Make your navigation clean and simple.
A successful navigation system should tell a user where they are, where they have been, and where they can go. Keep it in the same format and place on every page and use text rather than images for [...]