Category Archives : web copywriting

New Restaurant Branding – Red Lion

On April 27, 2016, Posted by , In design,print,web copywriting,web development, With Comments Off on New Restaurant Branding – Red Lion

From the logo and branding; to the website design, development and copywriting; to the marketing; to the menus, coasters, signage, posters…Kuka Studios has had the pleasure of being involved in every stage of the launch of the newly refurbished Red Lion in Prestwick!  We think it’s all looking pretty good…and…

Content Marketing – What, When, Why and How

On February 24, 2016, Posted by , In advertising,kuka studios,web copywriting, With Comments Off on Content Marketing – What, When, Why and How

Content marketing is one to watch out for in 2016. A strategy that was once limited to large organisations, more and more small to medium businesses are developing and initiating their own content strategies and seeing fantastic results. But what is content marketing? When should it be used? Why should…

Content Marketing – 6 steps to get you started

On September 16, 2014, Posted by , In social media,web conversions and SEO,web copywriting, With Comments Off on Content Marketing – 6 steps to get you started

At Kuka Studios, our goal is to help people through the murky waters of the digital world without pretending it’s ‘black magic’ and without charging them more than the service is worth. In fact, we’d love nothing more than to hold your hands and lead you through setting up all…

Content Marketing – Our dirty little secret

On September 15, 2014, Posted by , In social media,web copywriting, With Comments Off on Content Marketing – Our dirty little secret

We teach courses in Content Marketing, we do it for customers every day – and occasionally we even get the time to do it for ourselves. We’ve been blogging since before it was cool, MySpacing and Beboing before Zuckerberg dreamed up Facebook. All this experience, research and training has led…

Why a website is like dating

On August 4, 2014, Posted by , In design,web conversions and SEO,web copywriting,web development, With Comments Off on Why a website is like dating

If you’ve met me, or read any of my other blogs, you’ll know I love an analogy, and this is one of my favourites. A good website, is like a good date. It can woo a customer from taking a look, to handing over their phone number. But how do…

What is Lorem Ipsum?!

On July 21, 2014, Posted by , In design,web copywriting,web development, With Comments Off on What is Lorem Ipsum?!

What is Lorem ipsum? A friend at another agency tells the story of an angry customer demanding to know why there was so much ‘Spanish speak’ on his website when he was targeting Scottish customers. Unfortunately, he’s not alone. It’s becoming an urban myth in the web development world, the…

Celebrating Shakespeare like the geek I am

On April 23, 2014, Posted by , In web copywriting, With Comments Off on Celebrating Shakespeare like the geek I am

Husband and kids aside, there are, and always will be two great loves in my life – Shakespeare and gadgets. When I was completing my English Literature degree, I chose every single Shakespeare module I could – even Shakespeare on Film, which even I judge myself for taking. Now, a…

How the Feed has changed content

On April 14, 2014, Posted by , In web copywriting, With Comments Off on How the Feed has changed content

Many moons ago, I gave a talk on the mysterious ‘RSS feed’ and how it would change web content writing. This was before Twitter, before Facebook’s News Feed, when RSS stood for ‘Really Simple Syndication’ and just referred to search engine results, and lists of blog posts. Even then, back…

Make your main thing the main thing

On April 14, 2014, Posted by , In design,web copywriting, With Comments Off on Make your main thing the main thing

Firstly, a confession – my name’s Jill and I am a compulsive reader. I read everything, from every piece of junk mail that clears my doorstep, to the instructions (and warranty small print) for the new kettle I’m setting up. Reading relaxes me. I read all day, from online articles…

make an enquiry

get in touch